The Guardian likes it...

From Timelord triumphs in our age of irony:

However, it's not the contemporary values that make the show. It is its clever imitation of US hits such as Buffy and Angel : a mixture of smart, ironic humour and creepy horror. 'That won't last,' says the Doctor, peering at a couple posing for the pages of Heat . 'He's gay and she's an alien.' And Rose has some equally sassy gags. Told that an Evil Intelligence is going to bring all the world's plastic to life, she gasps: 'What, even breast implants?'

Thus the adult half of the audience is - on the evidence of the first episode - well-catered for. It remains to be seen what younger, thrill-seeking TV-watchers will make of it. Last night's episode was primarily concerned with establishing character and had few special effects.